Yes! Advertising on Google and Facebook is one of the fastest ways to drive brand awareness. As well as drive traffic to your website or social media pages and get customers purchasing. And you’ve asked your team to do just that – to at least get the ball rolling to drive visitors to your website. And the team is gushing with results of excellent CTR’s (Click Through Rate), but the same excitement does not reflect on your website.
Tell us if this sounds familiar. You send out an email blast about a new product to all the users who visited your website and few purchases were made. You sent another email about the same product and some more purchases were made. Would you attribute sales to Email 1 or Email 2? Or both? Lost?
Are you still reaching out to your customers through a single channel? How is it going? With a plethora of platforms and communication channels available to businesses, reaching customers can now become quantifiable, systematic and easy. We’re not just saying different communications across different channels. We are saying a unified experience for each customer through their digital journey and at every touch point, every day. It’s called Cross channel marketing! So what is cross channel marketing? How does cross channel marketing work? And how do you make your cross channel social media marketing work? Let’s get into it then!
Even the best Instagram strategy needs review and a check in with its followers. Feedback is probably the most important link in the communication chain to understand what your makes your followers tick. Are you achieving the goals you set? Yes? What’s working? NO? What’s not? And Instagram is the perfect platform to ask questions, generate feedback and learn trends.
Stunning artworks, excellent content strategy, best hashtags, and a feed that keeps your users coming back for more. Yes! It seems like your brand is doing everything right on the Instagram strategy. But do you know what is it that’s exactly working for you? Or how you can improve your numbers to achieve brand goals on Instagram?
Whether you’re a service or a product company, Instagram is a hub for promoting your business. Instagram by itself is a whole world of content – an entertainment hub – that is being consumed everyday by almost 1 billion people globally, and among them almost 200 million people are visiting business profiles every day.
Holi- The festival of spring, colours and love is a popular Ancient Hindu festival. The festival signifies the glory of good over evil.
Where celebrations are big, brands find a way to showcase their creativity via their unique & colorful campaigns.
Let’s find a few of the Top Holi Campaigns below!
In the era of Digital Marketing, you can not rely only on Traditional media platforms to market your products. When more than 60% of the world population is online why not take your business online? Online Marketing is more cost effective, involves fast feedback, helps tracking consumer behaviour and improves brand awareness. To market your products, running campaigns can really help your business.