Travel influencers have changed the landscape of the tourism and hospitality industry. They have become an indispensable part of the marketing strategies of brands these days. Rather than polished, and well-framed promotional ads, consumers are looking up to travel bloggers for travel recommendations. From luxury resorts to local restaurants, brands are extensively collaborating with travel influencers to increase their sales and reach wider audiences. Because of the influencer’s capability of showcasing the ground realities of a place and encouraging engagement, brands love pairing up with influencers.
A Comparison of Marketplaces for Online Sellers
2.05 billion people are already shopping online almost every day. So, taking your business to an online marketplace is now a necessity more than a choice. People are already searching for products and services online, and have spent $2.8 trillion in the past year. It’s high time that you consider establishing and strengthening your presence online. The biggest plus of selling online is the pre-existing customer base.
The Future of PPC Advertising: Best Practices and Strategies for 2021
To keep up with the quickly expanding world of PPC advertising, as a marketer you need to review your practices and applied strategies every now and then. From Google Ads to Microsoft Advertising or Amazon Ads, you have to keep an eye on every single update, new features, or latest product launch to stay relevant and gain the best possible results.
Top 10 Compelling Content Marketing Case Studies
The World of Marketing is changing every hour! Trends, technologies, and consumer needs are constantly evolving. Staying relevant in such times is extremely important. And what better way to do that, than a super-strong content marketing strategy!
Top 7 Brands Killing It with Humor on Twitter
Social media networks began with the goal of connecting people and creating communities. Thus, content shared too must be that interesting to engage these communities. Every brand has a voice and tone that they would like to use on social media. The posts shared, the way a brand responds all of it becomes part of the brands’ personality. And humor is a fabulous way to connect with your audience. Because who doesn’t need a laugh, right?
Influencer Marketing Guides & Trends in 2021
The year 2020 has been a game-changer in the world of social media marketing. The whole world flocked to social media platforms with diverse expectations and requirements. For some, social media became a reliable source to stay informed about the latest COVID updates, while others looked it up as an entertainment source, learned DIY hacks, gathered inspiration, and mastered cooking!
Social Media Marketing Trends in 2021!
Gear up to take your social media marketing strategies to new heights with Mindstorm’s predictions for 2021! In this article, we will take you through the five social media marketing trends that will dominate in 2021.
High CTR but No or Low Conversions? – Avoid Common Marketing Mistakes
Yes! Advertising on Google and Facebook is one of the fastest ways to drive brand awareness. As well as drive traffic to your website or social media pages and get customers purchasing. And you’ve asked your team to do just that – to at least get the ball rolling to drive visitors to your website. And the team is gushing with results of excellent CTR’s (Click Through Rate), but the same excitement does not reflect on your website.
Cross-Channel Marketing and How to Implement it!
Are you still reaching out to your customers through a single channel? How is it going? With a plethora of platforms and communication channels available to businesses, reaching customers can now become quantifiable, systematic and easy. We’re not just saying different communications across different channels. We are saying a unified experience for each customer through their digital journey and at every touch point, every day. It’s called Cross channel marketing! So what is cross channel marketing? How does cross channel marketing work? And how do you make your cross channel social media marketing work? Let’s get into it then!
10 Twitter trends that you might have missed in 2020!
The year 2020 has been a thrill ride. While the Coronavirus has dominated this year, people across the world came together on Twitter sharing the stories of loss, courage, change, and much more. To no wonder, the hashtag #Covid19 and other variations were tweeted nearly 400 million times, while #stayhome was the third biggest hashtag of the year. Well, apart from that 2020 has given a bunch of different topics for people to talk about online. Here’s a recap for you all to catch up on Twitter trends in 2020.
#ThisHappened2020 on Twitter
