Travel influencers have changed the landscape of the tourism and hospitality industry. They have become an indispensable part of the marketing strategies of brands these days. Rather than polished, and well-framed promotional ads, consumers are looking up to travel bloggers for travel recommendations. From luxury resorts to local restaurants, brands are extensively collaborating with travel influencers to increase their sales and reach wider audiences. Because of the influencer’s capability of showcasing the ground realities of a place and encouraging engagement, brands love pairing up with influencers.
Top 10 Influencer Marketing Campaigns by Global Brands
Influencer marketing is constantly expanding and is empowering brands from every industry to reach larger audiences. Instead of completely relying on traditional advertising and promotional media, influencer marketing paves the way for more targeted and effective marketing. It provides you with an opportunity to let other influencers talk about your brand and foster a positive brand image in the eyes of potential customers.
