Branding on Social Media is everything. Especially, with every brand competing for social media presence, it has become essential to drive the right kind of messaging. What is the right messaging for social media? A post that is not only consistent with brand values, drives brand positioning, but is also creatively rewarding and designed intelligently. While this competition is constant throughout the year, it rises to a great level during special days, events and festivals.<\/p>\n\n\n\n\n\n\n\n
What makes a festive post viral on social media? No one factor can ascertain a posts\u2019 success on social media. There are various criteria\u2019s that contribute to a crafting an intelligent brand post and developing a striking creative for festivals. The two key aspects being key messaging and design. And we are counting down some of the intelligent, thought-provoking, woke campaigns across the years. <\/p>\n\n\n\n
Before you scroll down any further, you must keep in mind the two most important factors that make a post creative- their Visual Appeal and their Visual Messaging.<\/p>\n\n\n\n
Simply put, visual appeal refers to how a creative looks. It is all about how well the colours have been put, what elements have been used and how clear the messaging is. Amongst all this, the brands must remember not to lose their personality that the audience recognizes them with.<\/p>\n\n\n\n
Find below some of the most visually appealing creatives posted on their social media by brands:<\/strong><\/p>\n\n\n\n1) Anmol Jewellers<\/h3>\n\n\n\n