{"id":8828,"date":"2020-12-25T09:03:00","date_gmt":"2020-12-25T09:03:00","guid":{"rendered":"http:\/\/mindstorm.in?p=8828"},"modified":"2021-03-19T16:42:41","modified_gmt":"2021-03-19T11:12:41","slug":"top-10-educational-campaigns-by-brands","status":"publish","type":"post","link":"https:\/\/mindstorm.in\/old-backup\/blog\/top-10-educational-campaigns-by-brands","title":{"rendered":"Top 10 Educational Campaigns by Brands"},"content":{"rendered":"\n

Education is a rising sector in India and globally. India had 37.4 million students enrolled in higher education in FY19. The sector is expected to reach US$ 1.96 billion by 2021 with around 9.5 million users.<\/a> Especially during the lockdown, everyone from students to professionals busied themselves with upskilling, re-skilling and learning new things outside their own realms. And of course, all of this was online \u2013 Coursera, Unacademy, Udemy, Whitehat, Toppr, and Byjus just to name a few. <\/p>\n\n\n\n\n\n\n\n

Which brings us to discussing some of the best education campaigns that have been informative, created awareness and overall delivered good brand recall digitally. The educational sector social media marketing campaigns are not like every other sector; since the dynamics in play are quite different. <\/p>\n\n\n\n

Let\u2019s look at a few education brands that have implemented smart digital marketing tactics and strategies to deliver some of the best education advertising campaigns online. <\/strong><\/p>\n\n\n\n

1) Boston University:<\/strong><\/h3>\n\n\n\n

Boston University has always been widely active on all social media platforms and encourages its students to do the same as well. But one of their more interesting social media marketing campaigns is starting out on Snapchat back in 2014. BU then identified that several students preferred Snapchat over Facebook and Instagram. The main objective of Boston University with Snapchat was to interact on a platform that students were most active.<\/p>\n\n\n\n

Snapchat invite \u2013 Boston University <\/strong><\/p>\n\n\n\n

\n

#Blizzardof2015<\/a> seems like a great excuse to get some #Terriers<\/a> on #Snapchat<\/a>. Add us: bostonu. pic.twitter.com\/NfSqyZaH8n<\/a><\/p>— Boston University (@BU_Tweets) January 27, 2015<\/a><\/blockquote>