Online PR has evolved into much more than succumbing a press release digitally. It’s more about persuading people rather than just buying placement for brand content. The impact could result in a story in a magazine, newspaper or blog. A well written online PR could be picked up by social media influencers too.
Online PR includes a wide assortment of goings-on that help your brand or business reach a broader audience digitally. It is a part of online reputation management that helps in significantly building a company’s repute, largely through the use of positive media coverage or methods used to promote marques or products online. Strategies include submitting press releases to PR sites who syndicate them to various outlets.
Online Public Relations includes activities geared towards influencing media, communities and audiences that exist solely on the Internet using online channels. Brand reputation monitoring and management is also a focus area for our online PR services.
At Mindstorm, our PR specialist team works towards creating engaging content which increases the reputation of a brand or company or product. The target viewership of the site gradually reaches to an effective output.
Google loves a backlink! One of the biggest assets from SEO point of view is we receive backlinks from these high end PR sites. It implicates boosted viewership of the site by relevant audiences besides, improved search engine results.
As the rat race to stay on top of the SERP is intense and is only getting tougher, it is important for a firm to utilize all its resources to get ahead of the competition. So why not leverage the online PR services and digital promotion which can be a great boost in this direction!