Festive celebrations today are as much a social media celebration as they are at home. Pictures during the festive season are first clicked for social media with smart and trending hashtags to share the cheer. Whether it is a colourful Holi celebration or Navratri and Diwali celebrations, brands must join the festive conversation to stay relevant to their audiences. Take a look at how brands Sparkle Up Diwali with Effective Social Media Marketing Campaigns. Every season showcases the biggest brands crafting inspiring and fun social media post ideas and campaigns with trending hashtags. These are the top 15 Navaratri social media post ideas that made the cut to our list.
Key To Festive Social Media Post Ideas
Before we look at the list, understanding how brands can join the festive reverie is important too. After all, a simple ‘Happy Navaratri’ post should do. But, where will that message position the brand in the clutter of 460K+ Happy Navaratri posts or 38K+ Durga Puja posts on Instagram?
As one of the leading social media marketing companies in Mumbai, our teams craft intelligent messages for brands to create impact in the festive season. From using the right hashtags to drive engagement, to heartfelt messaging, stunning designs, and engaging festive social media post ideas, every element creates a buzz for the festive season. Yes! Hashtags matter tremendously today, because customers use them to search products, brands, and services on social media. It becomes even more crucial during the festive season, when every brand is competing for consumer attention. Here’s a quick guide to understand How to Use Right Hashtags to Grow Engagement.
Top 15 Best Navaratri Social Media Post Ideas
Let’s dive right in to the best Navaratri social media ideas with hashtags, that have piqued our interests.
1. Asian Paints
Navaratri festival is all about colours, music, and worship. And Asian Paints adds to the festivities with a colourful contest. The contest and social media post promotes the product intelligently. It also encourages audiences to use the product and participate in the contest. Swipe until the end to know all about it.
2. Bioderma
Families and friends get together the most during Navaratri to dance, and celebrate. The right look can win Navaratri in minutes and BioDerma teams up with influencers to educate audiences about the Goddess and create some stunning looks. Hashtags like #madeinfrance #Frenchskincare #festivelook #festiveskincare make quite a difference in becoming discoverable across social media.
3. Cadbury
What is a festive celebration without something sweet?! And animated dancing chocolate makes the heart want some more. Cadbury being a world-famous brand doesn’t however indulge in niche hashtags and limits it to brand and festive tags only.
4. Country Delight
A major part of Navaratri celebrations is worshipping of the Goddess, which also means fasting as per Hindu culture and traditions. Country Delight serves customers across India and makes this tradition easier with its services.
Their Navaratri social media posts highlight how customers can pursue fasting with their fruit packages and more. Don’t miss their branded and innovative hashtags – #countrydelightspecials #falahaar #navratridiscount #dusshera #festivalsofindia
3. Croma
What do you do when all the garba venues and shows are sold out? You bring the Navaratri celebrations home with Croma electronics. A fun reel and cool emoji social media post adds to the festivities.
6. Dunzo
Making vegetarian food choices during Navaratri is also an important part of the celebrations. Dunzo’s Navaratri social media post ideas revolve around this concept. The first one focuses on creating a calendar to remind audiences on which days, what meals to order.
While the second Navaratri social media post picks a more trending route from the popular ‘Squid Game’ series.
7. Jivraj Tea
A Gujarat-based brand, where Navaratri is celebrated with great pomp, comes an interesting social media idea with hashtags from Jivraj Tea. The brand gives their followers a chance to win a hamper everyday based on the colours of the festival.
Full points for pushing the contest reach with hashtags like: #NavratriContest #Contest #Navratra #Trending #GiveAway #TrendingReels #Garba2022 #GarbaRaas #WinPrizes #GarbaReels
8. Insider
Not everyone can stay on top of all the Navaratri events and venues. But Insider, the ticketing platform keeps you posted and shares a quirky social media post on it too!
9. SUTA Weaves
Fashion brands are getting more conscious and inclusive today. This campaign by Suta Weaves is heartfelt, fosters body image and positivity and ties it back to the festivities too!
Kudos to celebrating #durgapuja #durgamaa and the #festivals #festivalsofindia.
10. SBI Mutual Fund
An easy and simple contest for the festive season can lift up spirits on social media and get your audience excited about your brand too. SBI MF keeps it simple and fun.
Navratri is celebrated across India in different ways.
— SBI Mutual Fund (@SBIMF) September 29, 2019
Guess the state where this is celebrated and win exciting prizes.
-Comment your answer below.
-Share on your profile.
-Tag your friends & family.#ContestAlert #Contest #Navratri
T&C: https://t.co/vrDowDglmU pic.twitter.com/gFjk2K2vD1
The brand also sheds light on money management through the festive season in the spirit of the theme.
The colour green indicates new beginnings like starting a retirement fund with the help of Retirement Orientated Mutual Funds.#Navratri #SBIMF #TopicalSpot pic.twitter.com/JyUNuK0QRp
— SBI Mutual Fund (@SBIMF) September 30, 2022
11. Zomato
Remember Navaratri is all about fasting and vegetarianism, which often makes it sound punishing. But it’s not, and Zomato highlights the amazing vegetarian meals during the celebrations.
12. Mia by Tanishq
Indian festivals are all about dressing up and looking your best and Indian jewellery brands often have some of the best Navaratri social media ideas with hashtags. Mis by Tanishq creates a stunning social media wish for the season with interesting hashtags like #NavratriVibes #NavratriLooks #Festive
13. Zivame
Navaratri celebrates the Goddess and all her avatars. Zivame the women’s fashion brand brings out the various avatars of women this season with a thoughtful video and creates their own hashtag #GirlAlmighty.
14. Parle G
Dandiya nights is what Navaratri fun is all about and Parle-G just joined in the fun. They’re asking their audience to share quirky dandiya dance moves to win their merch. How cool is that?
Let’s not miss their contest hashtags – #ParleFamily #Navratri #NavratriSpecial #NavratriContest #Dandiya #DanceMoves #NewMerchandise #PrizesToBeWon #ParticipateNow #Genius #September2022
15. Tata Tea
It’s the same festival. In the East it’s celebrated as Durga Puja, while in the west it’s popular as Navaratri. Tata Tea brings a cultural feel through their Navaratri social media posts through heritage art forms. The campaign also runs offline through their packaging for the season.
Let’s get your brand ready for the festive season!
These are a few brands that we think had some of the best Navaratri social media ideas with hashtags. Do you have others you find great? Tell us about it.
Festive seasons offer brands and organizations the perfect time to showcase brand values, products, ideas and creativity. As one of the best digital marketing agencies in Mumbai, our teams help brands get ready for the festive season with smart social media campaigns, ROI-driven paid ad campaigns, SEO, interesting festive content, Amazon marketing and more.Connect with us at aniketh@mindstorm.in
