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Bioderma India, Influencer Marketing Campaign

Bioderma India, Influencer Marketing Campaign
Influencer Marketing Case Study

Bioderma India, Influencer Marketing Campaign

To raise skin care awareness, Bioderma India ran an Influencer Campaign talking about its Micellar water, Sensibio H2O

people reached
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engaged users
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Influencer
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Scenario

Bioderma India wanted to position itself as a skin friendly micellar water and therefore came up with an Influencer marketing campaign - #RoundTheClockWithSensibioH2O

Challenge

To educate and inform the use and application of Sensibio H2O.

Idea

To educate and inform the use and application of Sensibio H2O.
Idea: We proposed a #RoundTheClockWithSensibioH2O Influencer Marketing campaign that would educate the audience about Bioderma’s micellar water - Sensibio H2O.

50+ Influencers took up the #RoundTheClockWithSensibioH2O mantra and spoke about the way they used Sensibio H2O in their lives on a daily basis! Their posts were repurposed as content on Bioderma India’s Instagram handle.
The campaign brought in higher profile visits and reached a greater audience!

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