The year 2020 has been a thrill ride. While the Coronavirus has dominated this year, people across the world came together on Twitter sharing the stories of loss, courage, change, and much more. To no wonder, the hashtag #Covid19 and other variations were tweeted nearly 400 million times, while #stayhome was the third biggest hashtag of the year. Well, apart from that 2020 has given a bunch of different topics for people to talk about online. Here’s a recap for you all to catch up on Twitter trends in 2020.
#ThisHappened2020 on Twitter
#1- Nostalgic Conversation on Twitter
As most of us remained indoors, a ray of nostalgia ran through Twitter after Doordarshan re-run ninety’s mythological series, Ramayana and Mahabharat. Watching these old series amid the pandemic became the morning ritual for most of the Indian families.
Here’s how Twitter welcomed the retelecast;
And #Ramayana #Mahabharata continued with trolling streaming platforms like…
#2 – PM Narendra Modi
Unsurprisingly, PM Narendra Modi topped the politics category for the most retweeted Tweet (106.5k) in India. For his pictures showing support for the lightning of lamps on 5 April as a tribute to healthcare workers and corona-warriors- #9pm9minutes. This year PM Modi also bagged the tag of third most followed personality on Twitter with 60 million followers after Barack Obama and Donald Trump.
#3 – What people retweeted across the world.
Here are some of the most retweeted Tweets of the year 2020. From mourning the loss of Marvel’s “Black Panther” star Chadwick Boseman to fun in quarantine, the Twitter audience talked about it all.
#4 – Worldwide Activism on Twitter
People across the globe came together on Twitter for advocating the need for equality and social justice. The usage of hashtag #transrightsarehumanrights increased by 557%. And, the second most-Tweeted hashtag of the year was #BlackLivesMatter. The hashtag #BlackLivesMatter exploded on Twitter after the murder of George Floyd by the US police. Even thousands of people protested against it and raised voice against Racism. George Floyd was also the third most-Tweeted-about person globally.
#5 – People discussing Tv Shows on Twitter.
Globally, over 7,000 Tweets were shared per minute about the TV shows, series or movies. Big Brother Brasil topped the list for the most discussed Tv show. Surprisingly, even after a year of broadcast, Game of Thrones secured its position on the list.
#6 – People discussing people on Twitter
Over 700 million Tweets were sent in 2020 about elections around the world and Donald Trump, Joe Biden, Barack Obama, Narendra Modi, and Kamala Harris were among the most Tweeted-about people globally. People have been effectively utilizing the platform to voice out their concerns and injustice or discrimination. This makes Twitter the best platform to reach global leaders and lawmakers.
Kamala Harris’s video congratulating Joe Biden made its way to one of the most retweeted Tweets in 2020.
#7 – 2020 most Tweeted about musicians.
For the fourth time in a row, the South-Korean band bagged the top position among the list. This seven-member boys band has become a social media sensation captivating people worldwide. Their fan-gang keeps getting bigger and their fans call themself A.R.M.Y. an acronym for Adorable Representative M.C. for Youth.
Here’s one of the BTS’s most retweeted Tweets of 2020.
#8 – Fun Trends
While the world is fighting a pandemic, some trends did an amazing job to keep us entertained. In August, the whole social media was flooded with #Binod, with no clue of who is this young man? Who is #binod?
Soon, #binod was everywhere on Twitter. Here’s how it went…
One of the Twitter users asked Paytm to change its name to Binod.
Airtel India shared a Tweet asking followers to answer the call like “haan #Binod bol”.
#Binod memes by Netflix.
#9 – Remembering NBA Legend Kobe Bryant
Former US President Barack Obama’s tweet became the second most-liked Tweet of 2020 with over 3.9milliion likes (the first most liked – final tweet on Chadwick Boseman’s Twitter account, announcing his death). Kobe Bryant, his 13-year-old daughter Gianna and seven others were killed in a helicopter crash in Los Angeles.
#10 – Twitter leading the Trends…
What better way to encourage people to wear masks!
Twitter Tweeted to add the most requested feature (edit button), only if everyone wears a mask.
These are some of the top Twitter trends that made it to the list in 2020.
Wondering how Twitter trends work?
Planning and Implementing trends is all part of the strategies. To know more about Twitter Trending, log on to Mindstorm Digital, and you would gain some really valuable insights on Twitter Trending.