Social media networks began with the goal of connecting people and creating communities. Thus, content shared too must be that interesting to engage these communities. Every brand has a voice and tone that they would like to use on social media. The posts shared, the way a brand responds all of it becomes part of the brands’ personality. And humor is a fabulous way to connect with your audience. Because who doesn’t need a laugh, right?
The year 2020 has been a thrill ride. While the Coronavirus has dominated this year, people across the world came together on Twitter sharing the stories of loss, courage, change, and much more. To no wonder, the hashtag #Covid19 and other variations were tweeted nearly 400 million times, while #stayhome was the third biggest hashtag of the year. Well, apart from that 2020 has given a bunch of different topics for people to talk about online. Here’s a recap for you all to catch up on Twitter trends in 2020.
#ThisHappened2020 on Twitter
#YOLO #MondayMood #Gethealthy #foodcoma #travelgram #styleoftheday We use them practically everywhere now. What started as a tool to group information and topics on social media is now colloquial “#womanpower” as we converse on any platform. There is no denying that hashtags are a commonplace term used freely across platforms and design. And quite frankly it is brilliant to drive social media engagement using hashtags.
Any professional in Digital Marketing can tell you, e-mail leads are one of the best tools for conversion. In the era of Digital Marketing, agencies and companies are looking to twitter as a viable resource for generating e-mail leads digitally. Here’s an interesting ‘Subscription’ tool that one can now use on Twitter to boost their Digital Marketing Model.