Better branding, more visibility, quick followers on a new platform, and leverage over the competition – sounds like a dream come true for top marketers. Something that every marketer and brand is chasing in today’s cluttered social media platforms and ever-changing business environments. And one of the ways to achieve this is by taking the first-mover advantage on new social media platforms.
The nationwide lockdown has made many businesses suffer the losses. But, did you know who emerged victorious even in this situation? E-commerce businesses! The fear of coronavirus and the strict guidelines of social distancing made the public resort to online shopping from basic groceries to expensive accessories.
In today’s day & age, social media has become a powerful tool to reach out to millions of people in no time. You might think, there are so many brands on social media, but only a few of them get recognition. This is because of a good social media strategy in place. And how a social media marketing strategy can take your brand & its products from zero to hero.
It is going to be a nightmare to present an Ad report to the management when marketers stress more on the creative copy. When the intrinsic part of the campaign like setting up bid limit, geo-targeting etc, rather than setting up the right “Campaign Name”.