The World of Marketing is changing every hour! Trends, technologies, and consumer needs are constantly evolving. Staying relevant in such times is extremely important. And what better way to do that, than a super-strong content marketing strategy!
The year 2020 has been a game-changer in the world of social media marketing. The whole world flocked to social media platforms with diverse expectations and requirements. For some, social media became a reliable source to stay informed about the latest COVID updates, while others looked it up as an entertainment source, learned DIY hacks, gathered inspiration, and mastered cooking!
Yes! Advertising on Google and Facebook is one of the fastest ways to drive brand awareness. As well as drive traffic to your website or social media pages and get customers purchasing. And you’ve asked your team to do just that – to at least get the ball rolling to drive visitors to your website. And the team is gushing with results of excellent CTR’s (Click Through Rate), but the same excitement does not reflect on your website.
What began as a platform to connect, express and create has evolved into a combat zone for brands. Of course, we’re talking about social media. Each brand is trying to outdo the other to develop a better and far-reaching digital presence. Every now and then, brands are experimenting with a large number of strategies to build a strong relationship with their audience.
#YOLO #MondayMood #Gethealthy #foodcoma #travelgram #styleoftheday We use them practically everywhere now. What started as a tool to group information and topics on social media is now colloquial “#womanpower” as we converse on any platform. There is no denying that hashtags are a commonplace term used freely across platforms and design. And quite frankly it is brilliant to drive social media engagement using hashtags.
Understanding the basics on how to use Instagram to increase sales and drive brand awareness:
It is no secret that social media marketing has been a thriving marketing channel for several marketers and businesses. Facebook, Instagram, LinkedIn, Twitter, YouTube, Pinterest have revolutionized how brands speak and how sales funnels work.
10 years ago, if you asked someone to name an influencer, it would be hard to think of a name. But with the growing popularity of social media in the last few years, influencers and influencer marketing have come in the limelight. Influencer marketing has become a major part of digital marketing strategies. Brands put in huge loads of money to increase brand awareness and to keep up with the daily trends. Influencers have a massive loyal following that has the power to change the audience’s perception towards a brand.
Are you looking for opportunities to make easy money on the internet? Affiliate Marketing is the solution! But, you might have some questions. What is affiliate marketing? How to do it? How does it benefit you?
Read more to get your doubts cleared!
Social Media Marketing is not a foreign concept anymore. Almost all businesses, big and small, have jumped on the social media bandwagon to keep up with the current buzz around social media and its trends. If you are about to take your brand on social media just because “it’s trending”, we’d like to remind you that social media marketing can be a very lucrative option for your business if you take some efforts to understand the tricks of the trade.
The nationwide lockdown has made many businesses suffer the losses. But, did you know who emerged victorious even in this situation? E-commerce businesses! The fear of coronavirus and the strict guidelines of social distancing made the public resort to online shopping from basic groceries to expensive accessories.